New and Notable

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Bottom Line

If your audience expects bad news or prefers a “bottom line” approach, present the bad news along with a brief rationale upfront.  For example, to relay th
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3 Million

The number of radios (3,000,000) in the U.S. in 1924. Twelve years later the number increased to 30,000,000. So what? New communication channels — like ra
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Jacob Bronowski

“…The human values change, slowly but not negligibly. And in this change, science plays a creative part. For the values rest at bottom on acts of judgment.
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The Four Loves by C.S. Lewis

Profound, deep and thought-provoking notions will leave you pondering your personal affairs far into the night. Book of the Month The Four Loves by C....Profoun
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  • Assumptions

    Have I made reasonable assumptions?

  • Evidence

    Have I relied on reasonable evidence to reach my conclusions?

  • Implications

    Have I properly identified the implications of the facts, ideas or situation?

  • Patterns

    Have I properly identified the patterns?

  • Effectiveness

    Have I used the proper criteria to judge effectiveness?

  • Alternatives

    Have I considered all the logical alternatives and selected the proper course of action?

  • Ethical Impact

    Have I considered the ethical impact of my decisions?